PR Photo - 2012 - Avallone - Chris - Close - Square - LeftWritten more than six years ago, this piece outlines a viable business strategy to create a media market that captures the entire Greater Western New York Region. It was originally published on January 18, 2010. Do you think the Pegula’s might have found it? See for yourself how it’s possible they might have in this week’s Carosa CommentaryThe Greater Western New York Media Market: Is the Whole Greater than the Sum of the Parts?

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